News: Rucker In The News 2007
OFF THE LINE
November 2007
Hot Bike - Rucker Performance Motorcycles was founded in 2003 by Bill Rucker with the mission to be the leader in high-performance custom vehicles, by focusing on quality, technological innovation, and customer service. Rucker Performance offers a... Continued
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AR World
October 2007
American Rider - Bruce Rossmeyer, CEO of 11 Harley-Davidson dealerships, unveiled the Elvis Presley 30th Anniversary Signature Collection Harley Davidson's at the Elvis Rock 'n' Roll Ride for Life in Memphis, Tennessee, on April 22... Continued
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Destination Daytona Throws The Hammer Down
October 2007
Easyriders - Bike Week in Daytona Beach, Florida, is a world renowned that celebrates it's 65th anniversary this year. Those who go every year are loyal to this particular motorcycle rally for many reasons... Continued
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Rucker Performance Thrasher Pull Back Bars
October 2007
Bike Builders Guide - Rucker Performance Thrasher pullback bars are mandrel bent from high-strength steel tubing and have a paint or chrome finish option. They fit wide-style triple trees... Continued
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Established brake company breaks away from tradition
September 2007
by NEIL PASCAL / Powersports Business - A manufacturing company that has worked primarily behind the scenes in the powersports industry is moving its brand name to the forefront in the... Continued
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THE X-WEDGE
September 2007
by ROB KELLER / Cycle Source - Recently we had a chance to test ride some bikes that housed the new S&S X-Wedge and before we got too far into the article about those test rides, I wanted to take a minute and give you a little history about the S&S Company... Continued
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Rucker Performance Precision Header Modeling System
September 2007
Cycle Source - Rucker Performance has teamed up with Icengineworks to distribute their patented new line of exhaust header modeling block systems... Continued
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Rucker Performance Distributes Icengineworks
September 2007
V-Twin News - Rucker Performance has teamed up with manufacturing and engineering firm Icengineworks to distribute patented exhaust header modeling block systems that provide manufacturers and builders with the freedom to design and mock up exhausts... Continued
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Rucker Performance Will Build Copies Of Elvis' Bike
August 2007
Powersports Business - Rucker Performance has started building 30 Nostalgia bikes according to the specifications of Elvis Presley's original 1957 FL bike... Continued
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NEW PRODUCT SPOTLIGHT
August 2007
Powersports Management - Rucker Performance in collaboration with Bruce Rossmeyer has started building 30 Nostalgia bikes according to the specifications of Elvis Presley's original 1957 FL bike. Details include custom parts such as... Continued
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Rucker Performance Distributes Icengineworks
August 2007
AMD - Rucker Performance has announced that it will be distributing the Icengineworks patented exhaust header modeling block system. The system allows manufacturers and builders in the motorsport and automotive industries to design and mock-up exhausts... Continued
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Exclusive Industry Roundtable
July/August 2007
Big Twin Dealer - Experts say that it will take more than radical designs to make money in the custom bike market (how about quality, handling and reliability?)... Continued
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Rucker Performance Super Gas
July 2007
Speed - After a successful No. 3 qualifying effort with an Impressive 9.73 on the 9.0-index on Saturday, Danny Harvey outlasted the Super Gas field on race day to pick up the first victory of his career... Continued
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X-Wedge Engine Details
June 2007
American Rider - S&S Cycle has released further details about its new X-Wedge engine, which by all accounts is destined to become the premiere power plant of many American motorcycles... Continued
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Drag Racer's Career Off To Fast Start
June 27, 2007
by ERIC RANSOM / Fort Worth Star Telegram - You'll have to pardon Spencer Massey if he's a little jumpy at traffic lights. It's a by-product of his profession... Continued
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Baggers Rule!
June 2007
by KIT MAIRA / V-Twin - Back in 2000 when Bill Rucker was the CEO of American IronHorse they built a little bagger. It didn't do all that well, so Bill did his own analysis and concluded that... Continued
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NEWS FROM THE WORLD OF CHOPPER BUILD
May 2007
Chopper Build - If you're at least 40 years of age, you surely know the name Carroll Shelby and his impact on the culture of American high performance automobiles. In his latest enterprise, the legendary man is teaming up with... Continued
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Rucker Performance Super Gas (9.70)
May 2007
Cycle Source - After qualifying 27th on his one and only run on Saturday evening Dan Lesnock really stepped up his game for eliminations on Sunday. In the final Lesnock defeated Jerry Garvin with a .023 light and a 9.70 to... Continued
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Rucker Performance Vandal
May 2007
IronWorks - They say everything's bigger in Texas, but as Fort Worth-based Rucker Performance proves with the Vandal, you can be longer and lower in the Lone Star State, too. Billed as an aggressive muscle bike... Continued
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S&S Dealer Catalog
May 2007
S&S Dealer Catalog - With an extensive background in drag racing, hot rods and radically custom v-twin motorcycles, Bill Rucker is focused on his goal of leading the high performance custom vehicle industry. Rucker Performance Motorcycle Company was... Continued
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2007 Excellence in Motorcycling Awards
May 2007
by DAVE NICHOLS / V-Twin Motorcycles - Each year, the V-twin motorcycle aftermarket comes together at the V-twin Expo in Cincinnati, Ohio, to check the pulse of the two wheeled world. Dealers and vendors from all over the planet converge like some vast family... Continued
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EASYRIDERS CHARLOTTE BIKE SHOW
May 2007
by DAVE NICHOLS / V-Twin Motorcycles - Have you ever wondered where we get all the wild custom scoots seen in Easyriders? It's easy to find America's best custom bikes when you have top shelf bike shows around the country in which to... Continued
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2007 V-Twin Awards
April 2007
AMD - The V-Twin Expo in Cincinnati once again played host to the V-Twin magazine awards ceremony. The annual awards ceremony pays tribute to those individuals and companies who have made a major contribution to the... Continued
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The V-Twin Essentials
April 2007
American Bagger - Rucker Performance is showcasing its Pro-Mod line for 2007. Pre-owned 2005-2006 Harley-Davidson® Road King® Police, Fire and Rescue motorcycles undergo complete facelifts... Continued
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Industry News
April 2007
American Cycle - Rucker Performance is building quite a name in the motorcycle industry for its innovation and performance products and services. Rucker not only ranks as one of the top designers and manufacturers of custom motorcycles, but it also serves as a central, one-stop-shop... Continued
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Rucker Performance
April 2007
American Cycle - Rucker Performance has partnered with Superform USA to introduce a patented process and distribute innovative aluminum gas tanks to the motorcycle industry. Rucker Performance uses the Superform aluminum tank on their new Assassin model... Continued
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New Products
April 2007
American Cycle - Rucker Performance, a leading designer and manufacturer of custom and production motorcycles, introduces a complete product showcase of American Muscle and Pro-Mod motorcycles for the 2007 model year. The Assassin sets the record... Continued
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Work. Adapt. Survive. Repeat
April 2007
by JOE DELMONT / Big Twin Dealer - You may have two basic strategic options when your company is facing a downturn. They apply whether it's a dealership or a manufacturer. You can emphasize cutting costs as quickly as possible. Or you can aggressively jump-start your revenues by diversifying... Continued
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Production Custom Bike Buyer's Guide
April 2007
Cycle Source - RUCKER PERFORMANCE's Vandal is an aggressive American muscle bike with a 330 rear tire, rigid frame, razor front fender and custom forward controls. The Vandal features a powerful... Continued
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Spare Parts
April 2007
Cycle Source - Shelby Automobiles, Inc., a wholly owned subsidiary of Carroll Shelby International Inc., (CSB1.PK) and Rucker Performance unveiled a limited production Shelby motorcycle at the... Continued
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Easyriders Kicks off the Bike Show Season in Pomona!
April 2007
by DAVE NICHOLS/ Easyriders - The pendulum always swings both ways. Just as we saw it swing too far to the right when all those bike building TV shows caused every Tom, Dick and Harriet to run out and open a... Continued
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Super Troopers
April 2007
by BILLY BARTELS / Hot Bike: Baggers - Have you ever wondered what happens to all of those thousands of police, fire, and rescue Road Kings after they're put out to pasture? For years, enterprising dealers have bought them up, slapped on a chrome package... Continued
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Show Room Customs
April 2007
by DAIN GINGERELLI / IronWorks - It's time to take the law into your own hands, and you can do so by visiting any of Bruce Rossmeyer's Harley-Davidson dealerships that are sprinkled across the country... Continued
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S&S Cycle X-Wedge Engine
April 2007
by DAIN GINGERELLI / IronWorks - About a year ago during a visit to S&S Cycle's main headquarters near Viola, Wisconsin, our Midwest ad sales rep, Paul Holdsworth, sighted a new and noticeably different V-twin engine in the shop... Continued
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Rucker Performance offers Thrasher Pull-Back Bars
April 2007
IronWorks - Rucker Performance offers Thrasher Pull-Back Bars with mandrel bent, high-strength steel tubing and a paint or chrome finish option. With hidden control cables, they fit... Continued
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Rucker Performance Makes Mid-year Changes to Chopper
April 24, 2007
PowerSports Business - Custom American muscle, chopper and pro mod motorcycle designer and manufacturer Rucker Performance announced mid-year model changes and a new custom look on the gauntlet chopper... Continued
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Price Vs. Value
April 5, 2007
by BILL RUCKER / PowerSports Update - The question of price versus value is one for many of us to consider in our day to day business strategy. Does the customer feel like he or she is receiving the goods and services... Continued
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V-Twin EXPO 2007 Award Winners
April 2007
V-Twin Expo Online - 2007 V-Twin Award Winners include Rucker Performance... Continued
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2007 V-Twin Award Winners
April 2007
V-Twin News - 2007 V-Twin Award Winners include Rucker Performance... Continued
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Carroll Shelby and Rucker Performance conspire to create the ultimate American Monster Machine
April 2007
V-Twin News - Shelby Automobiles and Rucker Performance chose the V-Twin Expo to unveil a limited production Shelby motorcycle. The high-performance American motorcycle, which rivals the power-to-weight ratio of the famed Shelby Cobra car, was developed in partnership between... Continued
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The Rucker Route
April 2007
by BUZZ BUZZELLI / American Rider - Proving that you can have a Harley with custom looks and high performance too, Bill Rucker of Rucker Performance collaborated with Florida-based Harley-Davidson dealer Bruce Rossmeyer to convert... Continued
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Rucker Performance Predator
April 2007
by BUCK MANNING / Barnett's Magazine - The need for speed is something that is often talked but never quite explained. There is always the psychological discussion about whether one is a Type A... Continued
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Rucker Performance establishes dealer floorplan program with Textron Financial
March 2007
AMD - Rucker Performance, which has grown in sales of over 200 percent annually since being founded in 2004, has now established a dealer floorplan program for its dealer network with Textron Financial Corporation... Continued
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Young Gun Profile
March 2007
Cycle Source - Young Gun Profile of Garrick Opie "G"... Continued
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2007 New Model Guide: The Top 10
March 2007
Easyriders - Rucker Performance Motorcycle Company started production in 2004, quickly becoming a leading designer and certified EPA manufacturer of custom American muscle motorcycles. Rucker Performance is known for ground shaking performance with... Continued
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Existing In Limbo
March 2007
by DENNIS JOHNSON / Dealernews - Will S&S Cycle own the future aftermarket engine market? Has the V-twin crowd finally accepted fuel injection technology, or has it been forced down their throats by the government... Continued
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VIVA LAS RAGEOUS!
March 2007
by SHADOW / Thunder Press - Custom Bike show? Motorcycle auction? Arlen Ness Exhibit? Party invitations? Combined with the night life and Fabulous Las Vegas, how could I resist? It was the third year that... Continued
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Rucker Performance
March 2007
American Bagger - Hallcraft wheels are back. The wire wheels that set the standard for quality performance and appearance since 1966 is being re-introduced into the motorcycle market by NTQC... Continued
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Bigger Baggers
March 2007
by DAIN GINGERELLI / Ironworks - Like it or not, baggers are joining the rank and file of the custom-bike world. The days of the stereotypical regal-legal-eagle touring bike, festooned with enough running and clearance lights... Continued
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Rucker Performance has established floor plan program with Textron Financial
March 2007
V-Twin News - Rucker Performance has recently established a dealer floor plan program with Textron Financial Corporation... Continued
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Rucker Performance Super Gas (9.70)
February 2007
Thunder Press - After hurting a motor in Rockingham, "Mr. Super Gas" Bob Drapp was determined to do everything he could to lock up the championship in Vegas. Drapp's trip didn't start the way he had hoped, as his flight from Florida was delayed and he nearly missed qualifying... Continued
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Rucker Performance Hot Bagger
February 2007
American Bagger - Bill Rucker is the Founder and CEO of Rucker Performance, a manufacturer of high performance American muscle and chopper motorcycles. He is a designer, builder, and fabricator, bringing entrepreneurial experience and more than... Continued
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Rucker Performance Establishes Dealer Floor Plan Program with Textron Financial
February 2007
American Cycle - Rucker Performance, a leading designer and manufacturer of custom American Muscle, chopper and pro-mod motorcycles, announced it has established a Dealer Floor plan program for its dealer network with Textron Financial Corporation... Continued
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Rucker Bonds with Textron Financial
February 2007
Motorcycle Industry - Custom motorcycle maker Rucker Performance has joined Textron Financial Corporation to offer services that will enable both dealers and Rucker to grow, Rucker asserts... Continued
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Rucker Performance Super Gas
February 2007
SPEED - In Super Gas, No. 16 qualifier Dustin Long took Sunday one run at a time and found a way to win, but his road to the winner's circle wasn't an easy one. Throughout eliminations he took out... Continued
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Nothing like a Good Bar
February 2007
by JOHN SULLIVAN / Easyriders - Handlebars get more attention than any other part of your bike; they make a styling statement and have a great deal to do with the bike's riding comfort. Most handlebars fit one side of the equation... Continued
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A Pro-Street Predator
February 2007
by PAUL GARSON / V-Twin - You probably associate the name Bill Rucker with American IronHorse as he was the company's CEO since it's inception in 1994. He changes lanes in 2003 to start his own enterprise, Rucker Performance... Continued
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S&S Cycle's Next Generation V-Twin Motor
February 2007
by HOWARD KELLY / V-Twin - With EPA and CARB restrictions becoming more and more prevalent, S&S Cycle started looking to the future and designed a new OE-specific engine more in line with environmental expectations. This next generation... Continued
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Two-Wheel Two-Step
February 2007
by SHINE / Thunder Press - NTQC, a North Texas Corporation, recently announced that it has acquired the holdings of Hallcraft Industries, one of the motorcycle industry's foremost wire wheel manufacturers... Continued
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Bill Rucker to Participate in 2007 Easyriders Centerfold tour
January 2007
V-Twin News - Bill Rucker, founder and CEO of Rucker Performance Motorcycle Company, has been named as one of the distinguished builders featured in the 2007 Easyriders Centerfold Tour, starting on January 7, 2007 in... Continued
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Rucker Performance Hot Bagger
January 2007
American Bagger - Bill Rucker is the founder and CEO of Rucker Performance, a manufacturer of high performance American muscle and chopper motorcycles. He is a designer, builder and fabricator, bringing... Continued
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NTQC Buys Hallcraft Assets
January 2007
MPN - The assets of Hallcraft Industries have been purchased by NTQC, a venture capital group comprised of private investors, including Erin Rucker of Rucker Performance. With the purchase of... Continued
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Hallcraft Industries Introduces Spoke Classic Line
January 2007
Bikernet.com - Well known as one of the oldest and strongest brands in the industry for its quality, high end wire wheels, Hallcraft Industries introduces the latest in spoke wheel technology with... Continued
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Rucker Performance Lands Dealer Financing
January 2007
Dealer News - Rucker Performance has established a dealer floor plan program with Textron Financial Corp... Continued
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Rucker Performance's Custom Handlebars
January 2007
by JOHN SULLIVAN / V-Twin - Handlebars get more attention than any other part of your bike; they make a styling statement and have a great deal to do with the bike's riding comfort. Most handlebars fit... Continued
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American Beauty versus American Muscle - Rides from both sides of the tracks
January 2007
by ROBERT FILLA / Thunder Press - An unassuming blue building just a few miles from the historic stockyards of Fort Worth is the home of Rucker Performance Motorcycles... Continued
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Custom-built publicity
January 2007
by Fuquay & Co. / Fort Worth Star Telegram - Bill Rucker, 49, who founded American IronHorse and then started up Rucker Performance four years ago, got a 30-minute program devoted wholly to his custom-made motorcycles on Speed TV... Continued
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